Lifebuoy Project

I directed, animated and illustrated a big summer / autumn marketing campaign reintroducing Lifebuoy to the UK market. The campaign consisted of two TV commercials, an online-only animation, a print campaign, social media spots & an Oxford Circus takeover.

Dan Woodger

Lifebuoy Project

  • Customer

    Lifebuoy

  • Year

    2020

  • Roles

    Animator, Art Director, Illustrator

  • Tools

    After Effects, Illustrator, Photoshop, Procreate

  • Themes

    Hygiène, Health Care

  • Medias

    Broadcast Design, Print, Social Media, Web

Dan Woodger

Dan Woodger? Look no further, we’ve found him! And he wasn’t easy to spot in the middle of this huge crowd. Dan’s talent is to blend different slices of life to form a whole. As if he was trying to tell us the whole world’s story in a single image. Very much inspired by the Simpsons’ graphic style and colorful like Dragibus®, Dan’s illustrations are an invitation to not grow up, and rather keep marvelling at all things.

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