"Ride has no gender" T-shirts collection
To mark International Women's Rights Day on March 8, BMW Motorrad unveils an exclusive collaboration with illustrator Clemence Gouy for the "Ride has no gender" collection of limited-edition t-shirts.
The collaboration's goal is to highlight women's freedom, strength, and independence, while openly combating clichés.
Three models have been entirely imagined by Clémence, with a unique design:
1 - La Sportive, for bikers who want to make their mark on the track
2 - L'Intrépide, a tribute to the world's female adventurers
3 - L'Historique, a reminder that #CustomCulture isn't just about men
All funds raised from the t-shirts sold are aimed at the Toutes en Moto association, which works to make motorcycling more inclusive and accessible to women.
Made in Portugal, screen-printed in Lyon by Bambino Textile.
